Discover Your Business Personality

Dan Martell
2 min readJan 16, 2017

I used to believe that ANYONE could be an entrepreneur.

Until the day my friend Julie went bankrupt.

When she started her business, I was pumped… probably more so than I should’ve been.

She left our meeting excited to take on the challenges and get going.

The reason she failed is because she didn’t understand her role in relation to her business…

… which caused major gaps (like sales) to occur.

At a high-level there’s 3 business personalities.

Understanding which one you fall under is the first key in making sure you’re surrounded by team members and advisors who can lift you up and fill in your gaps.

In this week’s video I go over all 3 Business Personality Types and how each aren’t better than the other, just different.

Think you’re an “Entrepreneur”? Think again… be sure to watch the video to understand how to self identify…

… but at a high level it comes down to one of the following:

  • Artist (or E-Myth calls it: Technician)
  • Manager
  • Entrepreneur

So what do you do if you discover that you’re an Artist or Manager?

That’s a big question…

… maybe I’ll cover it in an upcoming video

Till then I have a favour to ask… I would love for you to leave a comment with your honest assessment of which one you are!

No judgement, just curious.

Talk soon.

Dan Martell has advised more startups than his hometown has people and teaches startup founders like you how to scale. (Get the free 3 videos to grow your business here.) He previously created, raised venture funding for and successfully exited two tech startups: Flowtown and Clarity.fm. You should follow him on twitter@danmartell for tweets that are actually awesome.

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Dan Martell

I coach ambitious software founders | Award-winning angel investor / 5x founder with 3x exits | Speaker | Proud Father.